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Inknite Labs
Who am I?
I'm Faith! A law graduate turned creative digital marketer, strategist, divergent thinker, wordsmith and numbers-nerd.
I spent my early career days in a corporate law firm helping make the rich richer. Then, I had enough.
I realised that if I didn’t get off that train as soon as possible, I would eventually morph into the overworked law partner who needed to run ultra-marathons on weekends to feel alive (just half-marathons for me, thanks).
Like all the best things in life, I unexpectedly fell into something that sparked joy - using the internet to spread the word far and wide about products that solve an overlooked problem.
This journey has taken me along many interesting experiences, from a female-owned vibrator company closing the orgasm gap, all the way through to an online female founders membership giving women everything they need to grow into successful business-owners.
Now I run Inknite Labs, continuing the family legacy of stubbornness and self-employment.
Workshop Series:
Very Practical Hyper-Specific Marketing Skills
3 online workshops. Very practical. Hyper-specific. Actually useful.
Learn and implement what is working right now
You've heard all about the marketing funnel. Your customers discover you, then learn about you, and then buy from you.
But what does this actually look like? It looks like:
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First, your social media content captures their attention. They don't scroll past. Instead, they engage with the post, subscribe to your email list, or visit your landing page.
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Your emails get opened and clicked by your most engaged audience (your subscribers).
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After discovering you through social media, learning about you through your emails, and then finally trusting you - they visit your offering's compelling landing page and voila, buy!
Your content needs to stop the scroll. Your emails need to get opened. Your offer needs to make sense the moment someone reads it.
Three problems. Three workshops.
Nailing Your Offer Messaging
Distil your brilliant product or offer into messaging and language that makes buying a no-brainer.
Tuesday 2 June
10:00am - 11:30am
(AEDT)
The Email Cash Machine
Accurately diagnose your email marketing to build emails people open, read, and buy from.
Tuesday 9 June
10:00am - 11:30am
(AEDT)
The Art of Hook Writing
Write social media hooks that ignites curiosity and captures attention in your brand voice.
Tuesday 16 June
10:00am - 11:30am
(AEDT)
Nail Your Offer Messaging
You'll walk away with
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A clear framework to simplify even the most complex or intangible offer into language that clicks
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Confident, ready-to-use positioning that articulates your value without over-explaining
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Messaging that speaks directly to your ideal audience
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Words you can plug straight into your website, bio, and content the moment the session ends
Or save by booking all 3 workshops
The Email Cash Machine
You'll walk away with
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A diagnostic framework to pinpoint exactly whether the issue is your subject line, content, offer, or strategy
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The specific levers to pull to lift your open rates, click rates, and conversions, based on what your data is actually telling you
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How to write emails that move people to act, without resorting to pressure tactics or misleading language
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A clear, prioritised action plan so you leave knowing exactly what to fix first and how
Or save by booking all 3 workshops
The Art of Writing Hooks
You'll walk away with
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An understanding of what hooks are in social media and beyond
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Practical hook structures you can use across every content format, so you're never staring at a blank first line again
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The skills and templates to write hooks that create genuine curiosity without resorting to clickbait or compromising your authority
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The confidence to create any piece of content in a way that stops your ideal audience mid-scroll
Or save by booking all 3 workshops
Who am I?
I'm Faith! A law graduate turned creative digital marketer, strategist, divergent thinker, wordsmith and numbers-nerd.
I spent my early career days in a corporate law firm, but realised that if I didn’t get off that train, I would eventually morph into the overworked law partner who needed to run ultra-marathons on weekends to feel alive (just half-marathons for me, thanks).
Like all the best things in life, I unexpectedly fell into something that sparked joy - using the internet to spread the word far and wide about products that solve an overlooked problem.
This journey has taken me along many interesting experiences, from a female-owned vibrator company closing the orgasm gap, all the way through to an online female founders membership giving women everything they need to grow into successful business-owners.
Now I run Inknite Labs, continuing the family legacy of self-employment and stubborness.
Rachel Smith
KPMG Ventures
Working with Faith has been excellent. She is professional and friendly, and the quality of her work was incredibly high. Not only was she highly supportive and responsive, but was very collaborative and thoughtful in her approach to the work, and was able to move quickly. I was thoroughly impressed with her work and eye for design. I would work with her again in a heartbeat.
Natalie Colton
Careerkind
Faith came highly recommended to me, and from our first conversation I could see why. She's personable, professional and incredibly skilled at what she does! Faith helped me design and build a beautiful website within a few days, and I couldn't be happier with the result. I'd recommend her to anyone looking for website or marketing support - she has a real gift for bringing ideas to life.
Kate Pollard
FORK Collective
Working with Faith was an absolute dream. Her briefing process was seamless and efficient, she was incredibly responsive, and she took on feedback with ease. The speed at which she turned things around was remarkable, and the value she delivered in just one dedicated day was huge. She’s seriously talented, and I’d recommend her in a heartbeat
Leigh Harrison
Pro Karts Race Centre
Faith is exceptional. Her work is meticulous and the way Faith structured her days to get maximum output in little time was awesome. Faith helped build our brand new website in a very niche field that she had no prior knowledge of and completely smashed it out of the park.
Communication was impeccable.